Fracino’s continued success brews up record turnover

Background image: The Fracino team

Espresso coffee machine manufacturer Fracino – which exports to 70 countries worldwide – is marking a prominent year end with a milestone £4.6 million turnover, a staff increase of almost 40%, and a raft of awards.

Operating globally via a 40-strong network of distributors, the manufacturer has exported to 13 new countries across the last 12 months which includes breaking into China after partnering with a Chinese consortium.  Every machine which leaves its Birmingham factory is engraved with a Union Jack flag and the machines are distributed via sea, air and road.

The 60-strong team has enjoyed a 12% increase in turnover across the last financial year, a highlight of which included producing a bespoke machine for Subway franchisee outlets in the UK and Ireland.  The contract has proved so successful that it is being expanded to Subway stores in Poland.

Posting double digit growth since 2009, and with exports constituting 24% of turnover, the success of the third generation family business has been further recognised having recently clinched a hat trick of awards – the New Frontiers Red Ribbon awards run by Family Business Place, Midlands Family Business of the Year and the West Midlands Business Desk Business Masters awards Manufacturer (SME) accolade.

Relentless innovation has seen the business – which was launched in a garden shed in 1963 – invest almost £4 million in new premises, machinery and product development since 2012.  New customers in recent months include The Botanist Bar in Birmingham’s Temple Street.

Adrian Maxwell, MD, said: “2015 has been a phenomenal year for us as we continue to smash our targets and make new inroads at home and abroad.  We are likewise extremely proud that our innovation and achievements are reflected in the series of awards we have received.

“As a champion of supporting the Midlands economy, it’s great that we’re continuing to expand our team to meet demand and look forward to creating further employment opportunities across the next 12 months.”