RHA encourages pupils to ‘Make It’ in the industry
The Road Haulage Association (RHA) was instrumental in giving 28 pupils from local West Midlands’ schools a day to remember at this year’s CV Show by supporting the Manufacturing Institute’s ‘Make It’ challenge.
As part of its focus on improving the image of the industry, the RHA organised the day where the pupils were asked to complete a challenge to design, build and market a new commercial vehicle.
Working in teams, the 13 to 14 year-olds had to take into account style, space and efficiency with each member taking on an executive role – managing director, operations manager, finance director and sales and marketing manager.
As a series of practical hands-on events, the Manufacturing Institute’s ‘Make It’ campaign is a really effective way of inspiring a future generation of young talent to work in industry.
During their visit to the CV Show the pupils also saw first-hand the wide range of opportunities a career in the road haulage and logistics industry has to offer. In addition to their challenge, the youngsters had the opportunity to have a look around the show.
The teams pitched their fully-costed ideas to a ‘Dragons’ Den’ style panel comprising: Will Shiers, editor Commercial Motor, Isuzu Truck UK’s chairman, Nikki King, the RHA’s audit coordinator, Edna Gill and transport lawyer Ian Jones of Backhouse Jones Solicitors.
Manufacturing Institute events executive Stephanie Boyle commented: “All of the schools participating in the CV Show ‘Make It Enterprising Challenge’ showed a real ability to be creative and think innovatively. The show allowed young people to learn first-hand just what it’s like to work in the road haulage industry.”
RHA organiser, Kate Gibbs, said: “The real success of the day was the response of the students themselves. Only 17% had previously said they would consider a career in the logistics industry. By the end of their CV Show visit 54% of the young people said it was a career that really interested them – a great result.”
The winning team came from Wolverhampton’s Our Lady and St Chad Catholic Academy.
Posted on: April 22nd 2015